I do not like clothes shopping. I seldom have any idea whether I like clothes until I’ve worn them for a month or so. In theory, having found an item of clothing I like, I ought to be able to go back to the same shop and buy more items that are similar. This is the sort of thing that makes sense to me, and I tend to assume that it would make sense to run clothing stores on the assumption that people might want to buy more of something they like. For this reason, I find it perplexing that more often than not I return to find the shop no longer sells the item I like. Nor is there anything much like it. Nor do the staff remember ever having sold anything like that, because they weren’t working there when I last visited.
Also, I find it irritating that I cannot buy shirts like they wear on Babylon Five. But try telling that to a clothing store clerk.
I would like clothing shops to be more like comics shops. I often wander aimlessly in and out of clothing shops without buying anything, but I seldom leave a comic shop without having spent at least a hundred dollars.
Firstly, the clothes should have titles, so you know what to call them. I am happy to learn the names of styles and fabrics, but I was not born with the knowledge. Put enough information on a sign beside each rack of clothing so that I know what it is, and don’t have to say “I want some pants sort of like those ones, but sort of heavier and not stupid-looking like those ones.”
Secondly, if they must keep changing the clothes, they should keep back issues. They might not sell them straight away, but if a customer comes in and says “I want another jersey like the one I’m wearing but not worn out”, they should be able to look in the back issues to see whether they’ve got any spares that haven’t sold yet.
Thirdly, I should be able to subscribe to clothes. If I like something, they should be able to put more of them aside for me on a regular schedule. I should be able to walk up to the counter and ask what’s in my file folder (or bag or whatever a clothing shop would use instead of a filing cabinet) and decide whether to buy it.
Fourthly, there should be a friendly clerk who knows my name and is sufficiently familiar with what I like to be able to recommend things to me. They don’t have to always find me something I definitely want to buy, and it’s fine if they make mistakes. But if I walk into the shop and say “Hi John, how are you, what’s new and exciting?” they should be able to point out a few things. Sometimes I should come in to find that they’ve put something aside for me without my even knowing because they figured it was my sort of thing.
Fifthly, everyone in the store should know all about Babylon Five, and its seminal contribution to men’s fashion. I mean the human clothes, by the way. Although I do also like the Centauri ones.
Maybe some clothing shops already have all this stuff and I just go to the wrong ones. And to be fair, I did force myself to go clothes shopping today and find they did still have the same kind of trousers I bought last time that are quite good except that they wear out after about a year. And they had some shirts that I think I might like one day. But today was an unusually good experience as clothes shopping goes.